About
Smaily is an email marketing and automation platform founded in Tallinn, Estonia in 2005. The platform is built around one idea: email marketing should be simple and enjoyable, not complicated.
Smaily gives every user access to the full feature set regardless of plan. That means drag-and-drop template editing, marketing automation workflows, A/B testing, landing pages, forms, transactional emails, and SMS are all available from the free tier up. Pricing is based only on database size, and Smaily bills only for active email addresses.
The platform integrates with major e-commerce systems including Shopify, WooCommerce, Magento, and PrestaShop through open-source plugins published on GitHub. It also connects with CRMs like Pipedrive and HubSpot, and supports social retargeting through Facebook, Google, and LinkedIn.
Smaily holds a dominant position in the Estonian market and serves clients across the Baltic and Nordic regions. The team also offers professional services including email design, HTML coding, copywriting, and marketing consultation.
As an EU-based company, Smaily is GDPR-compliant by design with all data stored in Europe.
What they offer
Email Marketing Campaigns
Drag-and-drop template editor with free responsive designs, A/B and multivariate testing, and detailed campaign analytics.
Marketing Automation
Automated workflows for welcome series, abandoned carts, drip campaigns, and lifecycle emails with visual workflow builder.
E-commerce Integrations
Open-source plugins for Shopify, WooCommerce, Magento, PrestaShop, and OpenCart with product feed and abandoned cart support.
Transactional Email & SMS
Transactional email delivery and SMS marketing capabilities alongside marketing campaigns.
Landing Pages & Forms
Built-in landing page and form builders to grow subscriber lists and capture leads.
Professional Services
Email design, HTML coding, copywriting, and email marketing consultation from the in-house team.
The team
Smaily + Review My Emails
Smaily and Review My Emails work together across different parts of the email lifecycle. Smaily handles the sending side, giving teams a simple platform to build campaigns, automate workflows, and manage subscribers. Review My Emails helps on the list quality side, validating contacts before they go into Smaily so teams start with clean data and fewer bounces.
For Smaily users who want to maintain strong sender reputation, running their list through Review My Emails before importing helps catch risky addresses, outdated domains, and potential traps. Cleaner lists mean better engagement rates and fewer deliverability issues inside Smaily.
For Review My Emails users looking for a straightforward ESP to send through, Smaily is a strong option with full features on every plan and no surprise costs.
Interested in Smaily?
Tell them Review My Emails sent you. 💌
Visit Smaily